Conversion Conference London
etc Venues – 200 Aldersgate London, 23-24 October, 2013
Michael Aagaard has dedicated most of his waking existence to optimizing websites and decision-making processes. His hands-on approach and enthusiasm have made him a popular international speaker on the topic of Conversion Optimization. When he's not preaching the CRO gospel, Michael spends his time helping clients improve conversion rates out of his office in wonderful Copenhagen, Denmark.
Information about Michael Lykke Aagaard's session will follow soon.
Matt joined Optimizely as the first non-technical hire in June of 2011. After building out the initial sales team in the United States, Matt is now in charge of Optimizely's business in Europe.
Before Optimizely Matt ran his own mattress recycling company where he partnered with the local jail to employ inmates, local garbage hauling companies to fulfill the pick-ups and learned first hand what companies go through when trying to convert traffic on their websites. Prior to running his own business, Matt brokered websites, traffic portfolios and domain names.
Information about Matt Althauser's session will follow soon.
Consultant and writer on pricing and cognitive economics, CEO
Inon Pricing Advisers
Information about Leigh Caldwell's session will follow soon.
Information about Matthew Clayton's session will follow soon.
Information about Kerstin Exner's session will follow soon.
Managing Director UK
BlueGlass Interactive, Inc
Information about Kevin Gibbons's session will follow soon.
Head of Conversion Optimization
Dave is the Head of Conversion at Conversion.com where he works with businesses from start-ups to $5 billion/year web giants. By using a data-driven approach to conversion optimisation, Dave and the team identify the reasons why users don’t convert and split-test innovative solutions. He has managed optimisation campaigns for blue chip companies across Europe including household names in telecoms, retail, gaming and travel. He has managed online search & recommendation projects in the gaming and television industries and has a passion for improving the online experience and maximising conversion.
Information about Dave Gowans's session will follow soon.
Marty A. Greif
Martin Greif is an entrepreneur, software executive, team leader and the kind of guy who likes to see everyone win. He brings more than 25 years of sales and marketing experience to his role at SiteTuners, where he is responsible for driving revenue growth, establishing and nurturing partner relationships, and creating value for SiteTuners' broad customer base.
Martin joined SiteTuners in 2013, following a 10-year stint as President of PrivacyPartners, a company he founded in 2003. Over the course of his career, he has served in executive-level sales and marketing roles at COMTEX News Network, Microsystems Technology, INSO Corporation, CompuServe and Cullinet Software. He currently serves on the Board of Directors for DocuVantage Corporation, and is a former board member of both the Association for Information and Image Management and ObjectWorld Corporation.
Information about Marty A. Greif's session will follow soon.
UK Managing Director
Rob Jackson heads up the UK arm of Elisa Interactive in London - Elisa DBI (digital business intelligence). When he's not running Conversion Thursday, a social event for internet marketers, he heads up conversion rate optimisation projects for Elisa DBI. He is a regular speaker at SMX, Google's Make my Website Work and is instantly recognisable by his curly hair.
Information about Rob Jackson's session will follow soon.
Founder and CEO of www.entropii.com
Information about Hammad Kahn's session will follow soon.
User Experience Director
Information about Joe Leech's session will follow soon.
Information about Gemma MacNaught's session will follow soon.
Deputy Head of Ecommerce
Stuart has worked for Schuh for five years; his job description includes responsibility for site performance and the quality of the conversion across all devices and being the champion for the multichannel, connected customer. Prior to this role, he was a senior web developer in the fashion industry, and brings a detailed technical appreciation to the Schuh ecommerce department. His aim is to help the ecommerce team to create the definitive ecommerce experience in the UK footwear sector.
He pays close attention to the user experience, customer experience, SEO, accessibility, site speed and multi-device, multi-session retail.
Information about Stuart McMillan's session will follow soon.
Social Media Strategy Director
Starcom MediaVest Group
Information about Mat Morrison's session will follow soon.
SVP Product Strategy, Chair the SAP Conversion Academy
Charles Nicholls is a leading industry expert on ecommerce, web analytics, social media marketing, and online buyer behaviour. He specializes in shopping cart abandonment and email remarketing, and serves as Chair of the Conversion Academy. He has authored two books: 'Lessons Learned From The Top 10 Converting Websites' and 'In Search of Insight.' Charles is a market analyst, blogger, commentator and regular contributor to ecommerce and analytics publications including Practical eCommerce, ClickZ, CustomerThink and BusinessWeek. He is also founder and Chief Strategy Officer at shopping cart recovery company SeeWhy. Charles’ profile can be viewed here: http://www.seewhy.com/conversion-academy.htm
Information about Charles Nicholls's session will follow soon.
Information about Oliver Palmer's session will follow soon.
Web Analytics Consultant
Oliver Paton who was a Senior Web Analyst with Hotels.com. Oliver has worked in digital media for over 7 years in both agency and client environments and grew Hotels.com testing program from 5 tests a month to over 20 tests a month. He is now transitioning his role with Hotels.com to a web analytics consultant with the Accenture Digital team.
Information about Oliver Paton's session will follow soon.
Stephen Pavlovich is the CEO of Conversion.com, the UK’s largest conversion optimisation agency. Working with clients like Domino’s, Just Eat and Facebook, they’ve optimised websites and apps, and tested pricing, functionality and new products.
Their clients range from SMEs to Fortune 500 corporations. Across the US, UK and Europe, they have worked in diverse B2B and B2C industries, including SaaS, finance, travel, ecommerce, media, health, and gaming.
Information about Stephen Pavlovich's session will follow soon.
Founder and Director
With 17+ years of experience in the conversion optimisation industry, Paul is one of the leading figures in the industry. He is an author, international keynote speaker and revered trainer on the subject, whose real passion lies in championing industry, company and personal change.
PRWD's conversion optimisation maturity audit - www.CROmaturityaudit.com
Information about Paul Rouke's session will follow soon.
Senior UX Designer
Information about Cliff Seal's session will follow soon.
Craig has been blending UX, Analytics, AB Testing, Voice of Customer and Conversion Optimisation techniques for over 15 years. He's also been building teams, launching products and hacking the growth of websites for companies like Google, LOVEFiLM, Lego, John Lewis, eBay, The FT and more.
By teaching teams and companies to build and measure products differently, he helps unlock the hidden value and growth in every product. Using these approaches, his clients have found over £2Bn in incremental annual revenue in the last 5 years.
Craig lives in Blackheath, London, with his daughter and an entourage of cats and pug dogs. He likes to relax growing organic vegetables, doing the odd spot of DJing badly and reading hard boiled Crime Fiction. You can find him tweeting as @OptimiseOrDie on everything to do with Numbers, UX and Psychology.
Information about Craig Sullivan's session will follow soon.
Information about Russell Sutton's session will follow soon.
Principal of Marketing Insights
Information about Mathew Sweezey's session will follow soon.
Group Director, Operations Director
The Student Room Group
Information about Pete Taylor's session will follow soon.
Information about Catherine Toole's session will follow soon.
Operations Director UK
Information about Pete Wailes's session will follow soon.
Weinschenk Institute, LLC
Information about Susan Weinschenk's session will follow soon.